Tim Maurer

has spent 25 years in Strategic Planning; Branding; Marketing, Product and Sales Management; Direct Marketing; and Loyalty. His achievements include advising the White House, National Economic Council and Cabinet on growth. Recently, Tim has led the advocacy of mobile payments and marketing, introducing C-Sam, a leading edge mobile processing platform, to a leading global payment processor and a leading global content company. He served as Vice President, Product/Voice of the Customer, First Data Resources, where he led marketing for their IT/data company, doubling per employee profit contribution to $260K EBIT-per-employee; increasing EBIT from $23MM to $35MM; and growing sales from $69 MM to $90 MM. He also led the company's Health Savings Account business plan and personally secured Hewitt. Tim also secured a merchant processing, gift card and loyalty endorsement from the International Franchise Association.

An innovator, Tim invented a new real time process for retail Point Of Sale SKU capture, loyalty and payment processing -- without retailer programming -- and a patent has been filed on this.

He is a direct marketing specialist with expertise in conceiving and managing lifestyle groups and loyalty programs; he has devised a ski area credit card and skier loyalty program; constructed a Smithsonian affiliate credit card program gaining first-ever access to their affluent membership; and he launched a direct marketing bank for The Travelers insurance company.

Tim also transformed an electric utility to competitive marketer, securing over 30% market share amid 30 players.

His ethnic expertise includes co-chairing a National Minority Business Symposium with the U. S. Chamber of Commerce.

He is a proponent of collaboration. He conceived and managed successful joint marketing partnerships with top U.S. business institutions such as the U.S. Chamber of Commerce, International Franchise Association, U.S. Small Business Administration, Rockwell Automation, a Smithsonian affiliate, and Ski New England.

Documentation Of How Others Have Viewed Tim Maurer’s Contributions 

A Recurring Track Record Of Strategy, Innovation, Influence And Execution

"At first, Tim’s plan and concept seemed impossible to execute. Tim recognized the difficulties but also perceived substantial gains to be made. He was persistent and dedicated to making the program work." Richard Lesher (U. S. Chamber of Commerce President) recently said that the Initiative is ’The most successful program in Chamber history.’ "  Pete McCutchen, U. S. Chamber of Commerce.

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"Tim is one of the most innovative and energetic people I have ever met. He has boundless energy and is capable of producing huge quantities of high quality work. Superior intellect. Solid moral character. Team player. Sincere and likable."   Matt Hillgard, President, Paymap, a division of First Data Corporation, 8/04.

"I know that you supply a great deal of the ideas that drive this company..."    Scott Dunn, Vice President, Systems & Programming, First Data Corporation.

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"As I reflect on the wonderful success of the Partnership Forum - truly a milestone event - I want to thank and congratulate you for the stunning progress and accomplishment you have championed and led in the Retail Marketing arena. Congratulations and thank you for your enormous contributions to the progress we have made." Hugh MacKenzie, President, Northeast Utilities.

"Tim Maurer has been a driving force for change at NU. His vision of the future and the strategic initiatives he has championed will have tremendous impact on NU’s future success. Tim is able to ignite those around him to achieve beyond expectations. He is able to assess the competitive landscape and identify key competitive points of difference that NU can exploit in order to grow revenues and enhance profitability."   Northeast Utilities Change Master Designation.

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"Tim is one of the best marketing people I have ever met. Everything he says about his accomplishments during the time he was at Connecticut Mutual are absolutely true and then some. I could not endorse him more highly."   Denis Mullane, CEO, Connecticut Mutual.

"In my opinion, Tim is the most valuable contributor to the Connecticut Mutual."  John Muro, Vice President, Connecticut Mutual.

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"I am writing to invite you to address a group of Administration officials that is charged with developing a national strategy for new and growing businesses."   The White House, Washington, DC

(Copies of actual correspondences available upon request.)
 

1520 South 70th St., Suite 101 / Lincoln. Nebraska 68506
Phone 402.484.5800 / Fax 402.484.5810